You think you’ve got it, but got it just don’t get it (OutKast, 2003)

On Dec. 13, 2003, after nine weeks on the singles charts, OutKast had the #1 song on the Billboard Hot 100 with “Hey Ya.” It was the second #1 song for OutKast (“Mrs. Jackson” had topped the charts in 2000).

OutKast is the hip-hop duo of André 3000 (André “Dré” Benjamin) and Big Boi (Antwan Patton), who teamed up in the early ’90s at their East Point, Ga., high school, just southwest of Atlanta, to become two of the world’s most successful hip-hop artists.

“Hey Ya” was one of 40 songs from their double album Speakerboxxx/The Love Below, OutKast’s fifth album. Fans feared the group was breaking up because each disc was a solo album. “Hey Ya” came from The Love Below, André’s collection of 21 songs.

Two additional singles from Speakerboxxx/The Love Below landed on the Hot 100. Big Boi’s “The Way You Move,” featuring Organized Noize’s Sleepy Brown, would also go to #1, and André’s “Roses” would reach #9.

The music video for “Hey Ya” has André 3000 playing eight different members in the band The Love Below during a performance on London TV (playing off The Beatles’ 1964 performance on American TV). At the 2004 MTV Awards, it won Video of the Year, Best Hip-Hop Video, Best Special Effects and Best Art Direction.

About poppaculture

I am a seasoned consumer of modern (and not so modern) culture.
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